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An Evening which meant to be with a friend, Ajay (“AJ”) on a lazy weekend, unfolded a story about “SuiteCRM Over a Cup of Coffee”. AJ is a Startup Entrepreneur who owns Travel and Hotel business and into this industry from the last 3 years. Conversation which started as casual chitchat quickly got transformed into a serious business conversation and thoughts to ponder upon.

CRM – The Power Performer!

Different (Business) Stakeholders across the Globe have shared many definitions of CRM and its benefits depending upon for what it is used or needed for. From Sales, Marketing, Customer Service, Contacts, Leads, Processes, CRM helps business to get organize and automate. Over the years, there has been a shift in understanding the benefits of CRM and its implementation into the business workflows. Organizations are now clear what CRM brings to the table in order to support and track their business.

The Confusion in Selection!

Though there is a constant argument over the best CRM in place, it is needless to say that the one which offers the maximum flexibility with minimum cost is the best suited, though organizations and business tends to make an error in selection and end up losing a major chunk of money in investing on the “not so Right CRM”.

AJ – The need of CRM!

During the conversation, AJ spoke about his business need for the CRM and shared his thoughts about Salesforce or Microsoft Dynamics. He looked prepared to invest big in adopting any of the CRM which helps to increase revenue and boost up productivity and overall business grow.

Mike, Salesforce looks to be the best suited one for my business, he politely said and asked my advice for the best Salesforce solution/service provider and shared his (not so impressive) budget for the same.

CRM – Salesforce or Open Source?

I whispered …

Imagine an alternative that offers any of the below features while increasing Sales, Customer Trust and Loyalty:

  • Free or Low Cost
  • Customizable
  • No License Cost

Ah …. AJ is now all SMILESSSSSSSSS ……

Now his Entrepreneurship role has taken over and he inquired, how about all these features in one CRM?

Tell me More ….

Open Source CRM – Personalize Customer Relationship with Enterprise-Ready Open Source CRM

SugarCRM or SuiteCRM can be good alternatives, both being Open Source options. SuiteCRM though is upgraded form of SugarCRM or build upon SugarCRM itself.

Why spend hundreds and thousands of dollars on a good Customer Relationship Management application? Are you Ready to transform your business with SuiteCRM?

  • Enterprise Ready and Flexible
  • Reduce Costs
  • Equally Efficient and Reliable with Brand CRMs – Salesforce, Oracle, Siebel CRM
  • Easily Customizable & Modifiable
  • Faster & Increased Customer Reach
  • Efficient Customer Support
  • Rich, Powerful, Flexible and User-Friendly features
  • Adopted Globally by Start-ups to Global Enterprises

It offers Enterprise Customized CRM for Every Organization Function:

  • Marketing Automation
  • Sales Automation
  • Service Desk Automation
  • Telephony Integration
  • Workflow Automation
  • Order & Invoicing Management
  • Accounting Integration
  • ERP Integration
  • Data Migration

AJ – Choice is yours! Think Realistically

Salesforce, Oracle, Microsoft Dynamics or Open Source CRM (SuiteCRM)

Oh boy!! AJ looks happy with millions of questions running in his head now.

I really need to give a second thought now… This is an eye opener. I never thought that an Open Source CRM can be so much productive and Enterprise Ready as compared to proprietary CRMs.

DEMOs and Case Studies!

Until next a meeting was fixed with Taction’s Business Head and Account Manager for some quick Demos and practical Case Studies to showcase the features of the Life Safer CRM – SuiteCRM.

AJ was all Smilesss Again and of course needless to say he paid the bill for the COFFEE!!

Is your Business Ready for the Enterprise CRM? Let’s meet over a cup of Coffee!

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